A Short Demo of Creating a Campaign Brief on the Influns Platform

In today’s attention economy, influencer marketing isn’t just a trend—it’s a performance-driven strategy. But for many brands and digital marketers, the biggest hurdles remain the same: finding the right influencers, managing collaborations at scale, and measuring campaign ROI.

That’s where Influns.com steps in—a smart, India-focused influencer marketing platform built to simplify how brands create, launch, and track successful campaigns on Instagram and YouTube.

In this article, we’ll walk you through a short demo of how to create a campaign brief on Influns.com, while highlighting how the platform solves real-world challenges and drives high-engagement content through verified creators.


The Influencer Marketing Challenge for Brands in India

Before we dive into the demo, let’s acknowledge the common pain points that marketing teams face when running influencer campaigns:

πŸ” Discovery Is Time-Consuming

Finding authentic influencers who align with your brand values and target audience often takes weeks.

🎯 Matching Influencer to Campaign Goals

It’s tough to ensure that selected influencers generate meaningful engagement and not just vanity metrics.

πŸ“… Managing Multiple Creators

Handling briefs, deadlines, content approvals, and payouts across multiple influencers can get messy fast.

πŸ“Š Limited Performance Visibility

Without proper tools, tracking content engagement, reach, and ROI is scattered across spreadsheets and manual reports.

Influns.com is designed to eliminate these issues through an intuitive, end-to-end influencer campaign management platform—backed by automation, insights, and trust.


Why Use Influns.com?

Influns.com isn’t just another marketplace. It’s a purpose-built influencer solution tailored for Indian brands working on Instagram and YouTube campaigns.

Here's what sets it apart:

  • Access to a network of verified nano and micro-influencers across niches

  • Seamless campaign briefing and influencer onboarding

  • Built-in tracking for engagement, impressions, and conversions

  • Centralized dashboard to manage content approvals and payment workflows

Now, let’s walk through what it looks like to create a campaign brief inside the platform.


A Step-by-Step Demo: Creating a Campaign Brief on Influns.com

Creating a compelling campaign starts with a solid brief. Here's how easy it is to get started with Influns:


Step 1: Log into Your Brand Dashboard

After signing up at www.influns.com, you’ll be directed to your Brand Dashboard, where you can:

  • View active and past campaigns

  • Monitor influencer responses

  • Track campaign analytics in real-time

Click “Create New Campaign” to begin.


Step 2: Fill in the Campaign Details

You’ll be prompted to enter the core components of your campaign brief:

πŸ“ Campaign Name & Objective

E.g., “Monsoon Skincare Launch” — Objective: Drive brand awareness and content engagement via reels and short-form videos.

🎯 Target Platform

Choose between Instagram, YouTube, or both, depending on your strategy.

πŸ‘₯ Influencer Criteria

Specify follower range, content niche (beauty, fashion, tech, food, etc.), location, engagement rate, and language.

πŸ“Œ Campaign Goals

Define whether your goal is product awareness, user-generated content, sales conversions, or community building.


Step 3: Add Deliverables & Timelines

Clearly outline what you expect from the influencers:

  • Number of posts (e.g., 1 Reel + 1 Story)

  • Brand tags and hashtags to be used

  • Content tone and style guidelines

  • Posting dates or campaign window

This helps reduce back-and-forth and ensures consistency across creators.


Step 4: Define Budget & Payment Terms

Set your budget per creator or overall campaign spend. You’ll also define deliverable-based payment milestones.

The platform ensures secure workflows and timely payouts, protecting both brand and influencer interests.


Step 5: Submit & Launch

Once your campaign brief is complete, click “Submit Campaign”.

Our team of experts reviews and begins shortlisting relevant influencers from our verified creator network, saving you hours of manual outreach.


From Brief to Results: How Influns.com Drives Campaign ROI

Once your campaign goes live, Influns.com keeps you informed at every stage:

✅ Influencer Matching & Onboarding

Creators are handpicked based on performance metrics and niche alignment. You can approve or reject matches easily.

✅ Real-Time Content Collaboration

View submitted content, request revisions, and approve posts—all from one centralized dashboard.

✅ Transparent Tracking & Reporting

Track each influencer’s reach, engagement, views, and conversions with built-in analytics. Measure your campaign ROI without spreadsheets or guesswork.


Key Benefits for Your Brand

By using Influns.com, you get more than just influencer access—you gain a partner in campaign execution:

  • Fast influencer discovery and onboarding

  • Higher content engagement with vetted creators

  • Streamlined collaboration tools

  • Secure payment workflows

  • Campaign performance insights that matter

Whether you’re running your first campaign or scaling across 20 creators, Influns.com is built to simplify your influencer strategy—without compromising results.


πŸš€ Ready to Launch Your Influencer Campaign the Smarter Way?

Stop wasting time with spreadsheets and DMs. Start reaching the right creators, generating impactful content, and tracking ROI from one intuitive platform.

πŸ‘‰ Sign up on www.influns.com today
and let us know your campaign requirements. Our team will help you design a strategy tailored to your brand goals.

Let Influns.com be your engine for scalable, successful influencer marketing in India—on Instagram and YouTube, where your audience lives.


Keywords used naturally throughout:
influencer marketing platform, brand influencer collaboration, influencer discovery India, Instagram influencer campaigns, YouTube influencer marketing, content engagement, campaign ROI, performance insights, verified creators, manage influencer collaborations, secure influencer payments.

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